Porpoise Blog

The Role Businesses Play in Tackling The SDG's

7-Aug-2018 10:17:00 AM / by Caleb Dow

About The Goals

The Sustainable Development Goals were developed by the UN as the first set of goals to completely transform civilization as we know it for the better. These goals represent 17 areas with a target to achieve them by 2030. This is no small task, but it can be done if millions of people and organizations band together to participate and engage in activities that work toward one or a set of the goals.

How Companies Can Get Involved

Companies play a huge role in completing the SDGs. In addition to aligning their business strategies, they can also empower their workforce through employee volunteering and community involvement programs to achieve the goals.

Companies of all sizes have implemented community involvement and employee volunteering programs that align with the SDG’s, which is a huge commitment in itself, but there are several administrative challenges that these companies face upon rolling out their programs. From raising awareness surrounding the program to measuring participation, recognizing and rewarding participation, measuring program impact, and sharing these stories and impact metrics to stakeholders, it becomes a task too difficult for one person or even a small team to manage.

That’s where Porpoise comes in. With Porpoise, companies around the world and the employees within them can share and celebrate how they are contributing the Global Goals, and measure their progress toward them. Without measuring our progress we will have no idea how far we’ve come and how far we have to go. We’ve already seen over a million hours pledged through Porpoise this year, and it continues to grow every single day!

Why Should Your Company Get Involved?

If ending poverty, eradicating world hunger, and eliminating gender inequality, isn’t enough motivation in itself to get involved in the SDGs, it has also been proven that employee volunteerism can increase your organization’s bottom line. According to America’s Charities, volunteer programs save companies anywhere between $1000 and $6000 per employee. Furthermore, according to AIESEC, 81% of millennial’s believe businesses play a key role in achieving the Sustainable Development Goals. Consumers have higher expectations and lower trust than ever, and are using their wallets to support the organizations that aren’t only concerned with their financial bottom line. For this reason, it actually pays to do the right thing.

IMPACT 2030 is a coalition of Founding and Collaborating Partners that are committed to leveraging their corporate employee volunteerism to the achievement of the Sustainable Development Goals. There are a growing number of organizations, in addition to the founding partners and collaborating partners of IMPACT 2030 who are contributing to the SDGs.

One of these collaborating partners is McInnes Cooper. They were one of the first companies to commit to the SDGs, and are proving that you don’t have to be a Fortune 500 with thousands of employees to create powerful change. Through their investment in community engagement, environmental stewardship, pro bono legal services, diversity & inclusion, and wellness promotion, they strive to make a deep and lasting difference in society while building a sense of community within their firm. You can read more about their commitments here.

If you want to join McInnes Cooper and the growing number of companies who are harnessing the power of their corporate volunteering programs to achieve the global goals, there is no better time than the present. By partnering with Porpoise and IMPACT 2030, you can measure and amplify your company’s impact as you create positive change in the world.

Topics: Volunteering, Corporate Social Responsibility

Caleb Dow

Written by Caleb Dow